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OMORPHO Expands to Europe and the UK, Bringing Wearable Resistance to More Athletes and Fitness Enthusiasts

June 2026

OMORPHO Team

The brand behind America's most talked-about weighted vest is officially heading to Europe.

What started as a bold idea to make every human stronger has grown into a movement.

Today, OMORPHO officially expands into the United Kingdom and Europe, bringing its award-winning wearable resistance to athletes, runners, fitness enthusiasts and everyday movers across the region.

Since launching in the United States, OMORPHO has helped thousands of people rethink how strength can be built, not through longer workouts or more complicated routines, but by enhancing the movements they already do every day. Whether it's walking, running, strength training or simply staying active, OMORPHO G‑Vests and Gravity Sportswear turn movement into a more effective strength-building experience.

A Different Kind of Resistance

At the core of OMORPHO product is MicroLoad technology, a proprietary design that evenly distributes small amounts of weight across the body. Unlike traditional weighted products that can feel bulky or restrictive, MicroLoad works with your natural movement patterns, allowing you to move freely while adding resistance where it matters most.

The result is a training experience that can help build strength, improve cardiovascular endurance and support bone health all without changing how you move. It's wearable resistance designed for real life.

Built on Science. Designed for Performance.

OMORPHO was founded by Stefan Olander, former Nike executive and entrepreneur, with a simple mission: To Make Every Human Stronger.

Drawing on years of scientific research and product innovation, OMORPHO has redefined what wearable resistance can be. Every product is engineered to amplify movement while preserving natural biomechanics, creating a seamless extension of the body rather than a piece of equipment.

"The response to OMORPHO in the United States has exceeded our expectations and reinforced the growing global appetite for smarter, science-backed wearable resistance solutions," says Stefan Olander, Founder/CEO of OMORPHO.

"Expanding into the UK and Europe is an important next step in our mission to help make every human stronger. Wearable resistance is the future of training and amplified human movement, and OMORPHO is uniquely positioned to lead this category globally."

Introducing Deep Sea

To celebrate the European launch, OMORPHO is introducing its newest color collection: Deep Sea.

The collection features two of the brand's most popular products:

  • G‑Vest Icon — OMORPHO's fully adjustable weighted vest, offering resistance from 6-20lbs (2.7-9.1kg).
  • G‑Vest Run — A performance-focused vest designed for runners and endurance athletes, adjustable from 3-16lbs (1.4-7.3kg).

Also launching across Europe in the new deep sea color is our MicroLoad G‑Wear, weighted apparel designed to work as an integrated performance system. Together, OMORPHO products allow users to scale resistance up or down based on their goals, fitness level and training style.

Join the Resistance

The European expansion also marks the launch of OMORPHO's new global campaign, Join the Resistance, which encourages athletes, fitness enthusiasts and wellness seekers to incorporate wearable resistance into their training to enhance every move and help make them stronger.

By incorporating wearable resistance into everyday movement, you can challenge your body in new ways, unlock greater training benefits and become stronger through the activities you already love.

Whether you're training for a race, chasing a new fitness goal or simply looking to move through life with more strength and confidence, the future of resistance training is wearable.

And now, it's available across Europe.

Why OMORPHO?

The name OMORPHO comes from the Greek word meaning "beautiful," reflecting the brand's belief that performance, strength and design should work together. Every product is intentionally crafted to help people become stronger while delivering a sleek, elevated aesthetic that fits seamlessly into modern life.

The mission remains simple: Make Every Human Stronger.

The brand behind America's most talked-about weighted vest is officially heading to Europe.

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